When you use a flexible bid strategy, it will automatically optimize your bids based on:


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When you use a flexible bid strategy, it will automatically optimize your bids based on:

  • Your performance KPI (Key Performance Indicator)
  • Your quality score
  • Your search term data
  • Your remarketing list

Correct answer is:

  • Your performance KPI (Key Performance Indicator)

 
Read more here: https://support.google.com/adwords/answer/2979071

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